Revolution Bars says sales ‘well ahead’ of expectations after reopening

Revolution Bars has reported sales “well ahead” of its expectations since restrictions were fully relaxed in July and the hospitality firm was able to reopen all of its venues.

he group, which also runs the Revolucion de Cuba brand, said sales have risen by 17% for the 11-week period to October 2 against the same period in 2019, before the pandemic.

It hailed the recovery as a “strong” performance and reported “good profit generation” over the period as it continued to control costs.

Revolution operates 67 bars across the UK after it shut six sites, with the loss of around 130 jobs, as part of a restructuring following the heavy impact of the pandemic last year.

We spent the lockdown periods working extremely hard to refine and enhance our brand propositionsRob Pitcher, Revolution Bars Group CEO

The company secured £21 million through a fundraise in May and has said it is investing funds to recommence its refurbishment programme across its estate.

It added that the company board is confident in its outlook for the rest of the year.

However, it also said it is “cautious” about the potential impact of any further escalation of Covid-19 and the impact of any related restrictions, which could impact key areas of trading, such as corporate Christmas parties.

Rob Pitcher, chief executive of Revolution Bars Group, said: “We spent the lockdown periods working extremely hard to refine and enhance our brand propositions with a key focus on heightening guest experience.

“As a result, it is extremely encouraging to see we have capitalised on the pent-up demand we predicted, which has been reflected in excellent trading so far this year.

“We are therefore confident in the group’s outlook, assuming that there are no further restrictions on our ability to trade.

“I’d like to take this opportunity to personally thank all of our colleagues for their hard work during what has been a hugely challenging period.”

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